With snow flying from coast to coast, Scott USA took a step to increase business by hiring Chris Bremer as its head Mid-Atlantic sales representative. Chris will be responsible for all Scott product lines; goggles, gloves, apparel, ski poles, beanies, helmets and protective gear.

“Chris is a proven wintersport sales rep. The gains he has realized with Head and Spy have not gone unnoticed,” said Larry Morton, vice president of Scott’s wintersport division. “The Mid-Atlantic territory has a tremendous amount of growth potential for Scott. We look forward to Chris dramatically increasing our brand presence and sales.”

Bremer has more than 10 years of retail and rep experience. Since 1999, Chris has been driving business for Head Tyrolia in the Intermountain Region and beyond. In 2001, Chris became the Mid-Atlantic territory manager for Head Tyrolia Wintersports, a position he continues to hold. Throughout his tenure with Head Tyrolia, Bremer has consistently increased market share. Additionally, Bremer made Spy Optic a force in the Intermountain region from 1997-2001, increasing regional sales by over 1000% over the four-year period.

“Scott is an unbelievable brand with tremendous growth opportunity in the Mid-Atlantic,” Bremer states. “I am committed to increasing Scott sales in the immediate future.”

Miriam Mudark will assist throughout the Mid-Atlantic in all Scott product categories including Scott skis. Mudark has worked for Danzeisen and Quigley for approximately four years. Most recently, she has worked as the snowboard clothing buyer, soft goods clothing merchandiser and assistant clothing manager. Due to Mudark’s significant clothing experience, she will be charged with increasing Scott’s booming apparel and glove business.