Sam Edelman, the contemporary lifestyle brand and a lead brand in the Caleres portfolio, launched a capsule collection designed in collaboration with students from the Savannah College of Art and Design (SCAD).
In a partnership with the University’s Innovation Design Studio, SCADpro, students from the school’s degree programs, including sneaker design, accessory design, industrial design, fashion marketing and management, design management, and photography, had the opportunity to work with the designer, Sam Edelman, to bring a fresh perspective to footwear.
In celebration of Nordstrom’s “Make Room for Shoes” campaign and shoe history dating back to 1901, the Sam Edelman x SCAD capsule collection delivers innovative and exclusive products centered around the emerging trends for the season.
The collaboration brings together a capsule collection of five sneakers, sold exclusively at 33 select Nordstrom stores nationwide and on Nordstrom.com beginning March 4.
“Mentoring the next generation of talent is a cornerstone of Sam Edelman’s commitment to the future of design,” remarked Jesse Edelman, general manager and senior vice president of the Sam Edelman division. “Our collaboration with the SCAD students is a testament to our belief in supporting the rising generation of professionals, providing them with a platform to express their visions under the guidance of an established brand.”
Sam Edelman and his wife, muse, and business partner, Libby Edelman, are longtime supporters of SCAD. Their son attended the University. The Edelmans recruit SCAD graduates each year for Sam Edelman’s Summer Internship Program. The company employs eight SCAD graduates full-time.
Sam and Libby spent time at SCAD, working with the students to create this collection of sneakers through an unrestrained, imaginative approach to women’s and kids’ sneaker design.
“Working with Sam Edelman and Libby on this project was nothing short of amazing,” remarked Michael Mack, SCAD professor of sneaker and accessory design who led the course. “Their team was attentive and provided our students with a real window into what the industry is like and how product is created from season to season. The students’ voices are heard in each design that goes into production. For many of the students, it was their first chance designing for a major footwear brand, and having that project featured in Nordstrom is nothing short of a dream come true.”
The Sam Edelman x SCAD collection is available at these select Nordstrom stores:
- Nordstrom NYC Flagship (New York, NY)
- Nordstrom Downtown Seattle (Seattle, WA)
- Nordstrom Washington Square (Tigard, OR)
- Nordstrom South Coast Plaza (Costa Mesa, CA)
- Nordstrom Brea Mall (Brea, CA)
- Nordstrom Cerritos (Cerritos, CA)
- Nordstrom Fashion Island (Newport Beach, CA)
- Nordstrom Park Meadows (Littleton, CO)
- Nordstrom The Grove (Los Angeles, CA)
- Nordstrom Fashion Valley (San Diego, CA)
- Nordstrom the Mall at UTC (La Jolla, CA)
- Nordstrom Bellevue Square (Bellevue, WA)
- Nordstrom Walnut Creek (Walnut Creek, CA)
- Nordstrom Village of Corte Madera (Corte Madera, CA)
- Nordstrom Valley Fair (San Jose, CA)
- Nordstrom Galleria at Roseville (Roseville, CA)
- Nordstrom Ala Moana (Honolulu, HI)
- Nordstrom Fashion Square (Scottsdale, AZ)
- Nordstrom Michigan Avenue (Chicago, IL)
- Nordstrom Oakbrook Center (Oakbrook, IL)
- Nordstrom Somerset Collection (Troy, MI)
- Nordstrom NorthPark Center (Dallas, TX)
- Nordstrom Houston Galleria (Houston, TX)
- Nordstrom The Domain Northside (Austin, TX)
- Nordstrom Green Hills (Nashville, TN)
- Nordstrom Garden State Plaza (Paramus, NJ)
- Nordstrom Short Hills (Short Hills, NJ)
- Nordstrom Tyson Corner (McLean, VA)
- Nordstrom Southpark (Charlotte, NC)
- Nordstrom The Shops at Merrick Park (Coral Gables, FL)
- Nordstrom International Plaza (Tampa, FL)
- Nordstrom Aventura Mall (Aventura, FL)
Image courtesy Sam Edelman x SCAD