Saks Off 5th, which was recently spun off from Saks, has appointed former Amazon operations executive Shivi Shankaran as COO, effective August 16.

Saks Off 5th’s parent, Hudson’s Bay Co., partnered with Insight Partners last month to spin off Saks Off 5th’s e-commerce business as a stand-alone business.

Shankaran will oversee the company’s e-commerce operations and other areas including product management, digital experience, engineering and analytics, fulfillment and transportation, and enterprise systems.

“As a stand-alone entity, we have a clear line of sight to supercharge the growth of saksoff5th.com,” Paige Thomas, president and CEO, Saks Off 5th, said in a statement.

“We are investing in key areas, such as customer experience, infrastructure and digital capabilities, as well as identifying top talent to join our team,” Thomas added. “Shivi has a proven track record of delivering a best-in-class experience through each step of the complete customer journey. I’m confident he is the right leader to guide our digital product, technology and operations teams as we enhance our offerings and introduce new services.”

“At Saks Off 5th we have the opportunity to think through the entirety of the customer journey and make strategic investments to enhance their experience,” Shankaran said. “I believe this brand has a tremendous value proposition, and I’m excited to join the team as we work together to drive growth and unlock value.”

Shankaran was at Amazon for 14 years until 2017. His roles included director of global device, digital and Alexa Support, and director of global reverse logistics. He was most recently EVP, B2C Business at EverQuote.

“At Saks Off 5th we have the opportunity to think through the entirety of the customer journey and make strategic investments to enhance their experience,” Shankaran said. “I believe this brand has a tremendous value proposition, and I’m excited to join the team as we work together to drive growth and unlock value.”

Photo courtesy Saks Off 5th