Fly fishing industry leader, Sage Manufacturing raised $14,050 for Casting for Recovery (CfR) in 2013 by setting aside a portion from every sale of the Grace rod to go directly to the non-profit to support its work with women diagnosed with breast cancer.
Casting for Recovery is dedicated to giving women powerful tools to overcome the mental and physical challenges of being diagnosed with breast cancer. The CfR quality of life program takes women on multi-day retreats and teaches them to fly fish at no cost. Donations allow CfR to offer its programming to more women in need of support.
“We’re thrilled about the success of the Grace rod, and so grateful for the generous contribution from Sage,” says Whitney Milhoan, the executive director of CfR. ”The Grace rod is beautiful and performs with the same amazing quality Sage is known for, but what makes this partnership extra special is knowing that the team at Sage really believes in the mission of Casting for Recovery.””
The Grace rod expresses Sage’s enthusiasm to help breast cancer survivors the best way we know how;-by building an elegant fly rod that’s comfortable to cast,””said Sage marketing manager, Eric Gewiss. “”We couldn’t be happier about the success of the Grace rod and our contribution to this great organization.””
In addition to rods, Sage also offers fly reels, fly lines, apparel, accessories and luggage for avid anglers.