Folio is reporting that Rodale is in the final stages of selling Backpacker magazine to a private equity backed media company called Active Interest Media.

Sources close to the deal told BOSS that discussions are in the works between the two companies, although full details were not available. Other reports claim that Backpacker will be sold for roughly $14 million and Rodale is divesting the property because it is not providing the same volume and distribution as its other titles, like Men’s Health.