The Rossignol Group, home of the iconic bicycle brands Felt, Rossignol and Time, announced the departure of co-founder and president of Felt, Bill Duerhing, effective September 7.
Since Felt’s founding in 1991, Duerhing has been the driving force behind the company’s innovation, race-winning DNA and overall brand success. His valuable contributions carried through the Rossignol Group’s acquisition of Felt in 2017. Duerhing’s roots in the bike industry run deep (40-plus years), as he also successfully drove product development, engineering and sourcing at GT Bicycles and Jamis Bicycles, in those companies’ formative years.
Throughout his career, Duerhing has forged many strong relationships, especially within the industry’s global supply chain sector. Duerhing has now decided to spend more time with his family and pursue personal interests.
Coinciding with this departure, the Rossignol Group has announced the appointment of Scott Rittschof as senior vice president, Global Bike Division. Rittschof will manage the Rossignol Group bike business globally and will work to position the company’s assets and organization for a profitable future.
Rittschof is a highly experienced executive, having served in the bike industry for 30-plus years. He has led sales, marketing, product development and product management functions at the general management level with Cycling Sports Group (Cannondale, GT, Schwinn) and Pon Bicycle Group (Focus, Cervelo). His management experience spans North America, Europe and Asia.
He also brings direct experience as a bicycle retailer, having owned multiple stores in the San Diego, CA, area. Most recently, Rittschof has worked with several consumer brands to implement product customization programs in the digital & e-commerce space. Rittschof will be based out of Felt HQ in Rancho Santa Margarita, CA, and assumed his new role on September 1, 2018.