Ron Jon Surf Shops plans to license six shops across Canada in a deal with Filmar Corp., who also is a Canadian licensee of the O'Neill surfwear brand as well as the parent company to Bula Headwear. Ron Jon as licensor will receive a percentage of all sales conducted in the Canadian shops.
“Canadians do know what Ron Jon is in a big way,” Ron Jon President Ed Moriarty said. “Canadians enjoy surf fashions. All the surf brands sell their products” in Canada.
The first two Canadian stores are planned for the Toronto area, with an opening possible in October and the second in 2007. They will be followed by stores in Calgary, Edmonton, Montreal, and Vancouver, which are scheduled to open within the next three years.
This enterprise is not the first licensing venture for the Cocoa Beach, FL based Ron Jon as the retailer has similar licensing deals with other companies for airport stores in Miami, Orlando, Tampa and Newark, N.J.
