RYU (Respect Your Universe), signed UFC Fighter Jon Fitch to an endorsement deal.

“We are all very excited to have Jon join the RYU team as our first Mixed Martial Arts athlete,” commented John Wood, president of RYU.  “Jon embodies the spirit and essence of respect, honor, strength and nature; the pillars of RYU. We look forward to working with Jon and his team in the continuing growth of RYU.”

With a MMA record of 26-3-1-1, Fitch has defeated impressive fighters throughout his UFC career (beginning in 2002) and holds wins over Diego Sanchez, Paulo Thiago and Mike Pierce as well as two wins over one of the most dominant Welterweights in the UFC – Thiago Alves.  Fitch’s UFC record is 13-1-1 and is tied second for most consecutive UFC wins (eight) with Royce Gracie.

Currently, Fitch is training out of the American Kickboxing Academy in San Jose, California, where he is preparing for his first UFC fight in almost a year that will take place on December 30th at the MGM Grand Garden Arena in Las Vegas. 

“It is an honor to represent RYU as their first premiere athlete in the UFC,” said Fitch.  “The quality of their products and the values that they stand for are the same qualities that I have displayed in the octagon and will continue to value on my quest toward becoming the UFC Welterweight Champion.