Quality Bicycle Products (QBP) was named the new exclusive distributor of Sidi cycling shoes and accessories for the U.S. market, stocking a broad assortment in its four U.S. distribution centers beginning in October 2023.
“Sidi is an iconic cycling brand that’s built a large, loyal consumer base through decades of delivering premium shoes created for comfort, durability and performance,” said Todd Cravens, vice president of Business Development at QBP, in a release. “We’re proud to partner with this legendary brand through a long-term commitment to support U.S. retailers for years to come.”
QBP said it is launching its long-term partnership with Sidi and existing Sidi retailers in the U.S. with a pre-book sales program for the 2024 collection of road, mountain and gravel shoes, and accessories.
“Sidi has a long history and powerful connection with cyclists in the U.S.,” said Davide Rosetti, Sidi CEO. “Partnering with QBP will help us grow that connection with the broadest range of riders and retailers by delivering the highest level of service and support. We look forward to this long-term partnership.”
