Puma has reinforced its European PR team by appointing Gudrun Cämmerer as senior manager PR Europe. In her new position, Cämmerer will be responsible for adapting global PR initiatives to regional needs and executing them in the key European markets.
Cämmerer has a solid reporting line to Puma’s Senior Head of Communication Kerstin Neuber and a dotted reporting line to Pietro Schira, regional director marketing & international markets.
Cämmerer has more than 15 years of experience in managing multiple international PR campaigns in the luxury, fashion and lifestyle segment. She comes from Italian based eyewear producer and distributor Safilo Group, where she was responsible as PR Manager for the D-A-CH countries and as global PR manager for BOSS Eyewear. Before she worked as PR manager at beauty company Coty as well as in the luxury watches industry for Swatch Group and Rolex Germany.
Photo courtesy Puma
