Primary Arms has promoted Scott Tirman to vice president of Primary Arms Optics, who will apply his strategic vision and leadership across all facets of the optics division.

Since joining Primary Arms in 2022, Tirman has been “instrumental in shaping the company’s sales strategy and market expansion,” said the company in a media release. His leadership as VP of Sales “contributed significantly to the company’s success, fostering strong relationships with key partners and customers while driving revenue growth.”

Tirman’s focus on supply chain efficiency, manufacturing excellence, and product innovation will ensure that Primary Arms Optics continues to meet the needs of professionals, enthusiasts and competitive shooters worldwide and that the brand continues expanding its global footprint.

“Scott has been a driving force behind the success of Primary Arms Optics, and we are excited to see him step into this critical leadership role,” said Marshall Lerner, founder and CEO of Primary Arms. “His ability to align operations with market demands and his relentless pursuit of excellence will be invaluable as we continue to innovate and grow in the optics space.”

Primary Arms Optics, founded in 2008, is headquartered in Houston, TX.

Images courtesy Primary Arms