Primary Arms Optics, based in Houston, TX, has named Terry Mears as director of product marketing. In this position, Mears will lead Primary Arms Optics’ product strategy and development.

Mears has been with Primary Arms Optics for over 10 years. He was most recently director of sales and product management.

“I am excited for Terry’s new role and I am thrilled to have him on my team,” said Joyce Banda, managing director of Primary Arms Optics. “With Terry’s decades of experience in product marketing and strategic product development, Primary Arms Optics is growing stronger and more competitive than ever before.”

Photo courtesy Primary Arms Optics