PrimaLoft is continuing its involvement as a primary sponsor of the second annual Adirondack Backcountry
Ski Festival to be held on Friday, February 27th – Sunday, February 29th in Keene Valley, NY.
The festival will consist of instructional clinics and guided tours
hosted
by specialty outdoor retailer The Mountaineer, with help from Adirondack
Mountain School and Plattsburgh State University's Adirondack Experience
program. Any profits from this year's event will benefit the NYSEF
Youth
Nordic Ski Program and the Adirondack Ski Touring Council.
“We were very impressed with the enthusiasm, organization and turn out
at
last year's Backcountry Ski Festival and we are looking forward to an
even
better event this year,” said Tom Mendl, Marketing Director, PrimaLoft.
“Sponsoring this grass roots event gives us the opportunity to support
our
customers and build the PrimaLoft brand right in our back yard.”
