Slinger Bag announced that it had signed Eugenie Bouchard to its ambassador program. She joins Tommy Haas, Mike and Bob Bryan, Nick Bollettieri, Patrick Mouratoglou, and Darren Cahill. 

Bouchard was the first Canadian-born player to reach the final of a Grand Slam in singles at the 2014 Wimbledon Championships and was also the first Canadian tennis player to be ranked in the top 5 in singles, achieving the world rank of No.5 that same year. She has an avid following on social media with over 2.1 million fans on Instagram and is passionate about helping brands grow the sport of tennis in Canada and worldwide.

Slinger’s ambassador program, led by Haas, was created by the company to help further the growth of Slinger Bag and the company’s future products and services throughout all levels of tennis worldwide. The brand ambassadors represent a diverse mix of players, retired stars, coaches, and legends from the sport who share Slinger’s passion for growing the sport and mission to get more people playing tennis more often.

Bouchard, who is currently recovering from recent shoulder surgery, earned her eighth career WTA finals appearance this year. 

“We’re excited to welcome Genie to our growing ambassador team of legends and dynamic personalities from the sport of tennis,” said Slinger Chief Executive Mike Ballardie. “We look forward to seeing her back on the court soon, but in the meantime, her love of our brand and the amazing connection she has with millions of tennis fans all over the world will help us to reach more people with the Slinger Bag, our brand and future offerings.”