Portland, Oregon (August 5, 2024) – Rumpl, inventor of the Technical Blanket category and the Original Puffy Blanket, proudly announces the relaunch of its iconic Original Puffy Blanket in a new and improved format. Marking a decade of innovation and over a million units sold, Rumpl sets a new standard in outdoor comfort with updated design features, including a new roll-top stuff sack, redesigned and multi-purpose Cape Clip hardware, and trademarked sustainable insulation and materials.
The new one-person Original Puffy Blanket is now available in both solid and print colorways. Updated with the redesigned and ergonomic Cape Clip connection hardware, users can not only wear their blankets hands-free over their shoulders, they can now connect two blankets together or fold their blankets over into a makeshift sleeping bag. The new roll-top stuff sack increases compression for packing and enhances portability, while the blanket itself is crafted from Rumpl’s forward-thinking VersaWeave fabric and RenewaLoft insulation, made from 100% post-consumer recycled polyester and durable 30D Ripstop Nylon. Notably, each one-person blanket incorporates over 60 recycled water bottles, and the two-person version incorporates over 100, underscoring Rumpl’s commitment to sustainability.
“Ten years ago, we created this category from the back of a travel van,” said Rumpl CEO and founder Wylie Robinson. “Our Original Puffy Blanket sparked an entire company and earned us the title of Fastest Growing Camping Brand by NPD in 2022. This refresh is designed to better serve today’s consumers and reinforce our position as leaders in innovation and quality.”
Throughout the past decade, Rumpl has achieved numerous milestones, including being recognized as a Certified B-Corp and Climate Neutral Business. The company’s commitment to sustainability is reflected in its use of recycled materials and eco-friendly practices. Since 2019, Rumpl has up-cycled over 11 million discarded plastic bottles, while 80% of all product categories contain at least one recycled or repurposed feature.
The new Original Puffy Blanket lineup will be available on Rumpl.com starting August 5, 2024, in both one-person and two-person sizes. For more information, please contact Rumpl’s PR manager Scout Petersen, scout@purpleorangepr.com.
