Orvis Adopts HD Wool Apparel Insulation For Its Anchorage Pieced Field Jacket

Orvis partnered with HD Wool Apparel Insulation to develop its Anchorage Pieced Field Jacket. 

Orvis used fabric from three British companies to create the jacket that protects wearers from the cold and damp. 

• The outer shell is weather-resistant waxed cotton milled by Scotland’s Halley Stevensons, a specialist in densely woven fabrics. 
• The bottom panel is a plaid from West Yorkshire’s Abraham Moon & Sons, one of the last remaining vertical woolen mills in the U.K. 
• The wool-insulated, quilted interior is made with British-based HD Wool Apparel Insulation, which adds an extra layer of warmth in a weight that feels correct.

“We are excited to partner with the team at HD Wool to be one of the first brands to adopt its HD Wool Apparel Insulation in the U.S.,” said Ben Johnson, Orvis’Orvis’ director of merchandising, men’s. “Consumer reaction to our new Anchorage Pieced Field Jacket has been extremely positive, and we look forward to further collaborating with HD Wool in developing our product line.”

Developed for outdoor and lifestyle apparel, HD Wool Apparel Insulation is 100 percent natural and renewable. It is temperature regulating with moisture management properties.

HD Wool Apparel Insulation actively supports farmers to start the ReGenerative Agricultural process by having their land subjected to an annual Ecological Outcome Verification established by the Savory Institute to show progress in land-to-market objectives. It is the first global supply chain partner of the Savory Institute. 

The hand-selected British wool used to manufacture HD Wool Apparel Insulation is traceable to a farm group where it is grown and sourced via The Woolkeepers, the company’s quality assurance platform.

“We are delighted to collaborate with our friends at Orvis, a leader in outdoor pursuits,” said Gary Lucier, HD Wool Apparel Insulation sales director, North America. “Both companies share an authentic heritage and a vision for doing the right thing. We look forward to developing their product range further together.”

Photo courtesy Orvis