Igloo and Warner Bros. Discovery Global Consumer Products, in celebration of WB’s 100th anniversary, collaborated on a Looney Tunes Cooler Collection featuring a Little Playmate cooler and stainless steel drinkware with Bugs Bunny front and center.
Igloo reported it would expand the Cooler Collection later in 2023 with a Looney Tunes cooler bag.
“We’re beyond excited to launch our Looney Tunes collection with Warner Bros. that celebrates their incredible 100-year milestone in a very cool way,” said Adrienne Berkes, vice president of Marketing at Igloo. “Through the multi-decades-long history of our two brands, we have the privilege of capturing the timeless humor and playful spirit of Bugs Bunny and the Looney Tunes characters onto our world-famous Playmate, drinkware and, later this year, a softside cooler.”
The Igloo Looney Tunes Cooler Collection includes a 7-quart Little Playmate cooler (fits up to nine standard 12-ounce cans) and a 16-ounce vacuum-insulated, stainless steel can.
For more product information, go here.
Photo courtesy Igloo
