W. L. Gore & Associates (Gore) is expanding its consumer garment rental program, Outerwear On Demand, in collaboration with Seattle-based Evo for the 2022/23 ski season.
The program will be available at Evo retail locations in Salt Lake City and Snoqualmie Pass, WA, in addition to its Denver and Whistler, BC stores.
Outerwear On Demand is suited for consumers new to Gore-Tex fabrics and travelers looking to take the hassle out of packing with convenience over ship-to rental options. Occasional skiers and snowboarders not ready to invest in gear could find the program is a way to experience Gore technology. Consumers can reserve rentals online, try on in-store before renting.
“The Gore-Tex Brand’s Outerwear on Demand program is the best choice for user convenience and performance, making it easier than ever to enjoy winter activities in legendary Gore technology without having to own or transport multiple garments,” said Chris Brennan, product specialist, Fabrics Division, W.L. Gore & Associates. “We are very excited about Evo’s success with Outerwear on Demand and the decision to expand the program.”
Evo’s Salt Lake City and Snoqualmie, WA stores offer the full range of Outerwear On Demand products.
“We’re thrilled to expand our retail locations for Outerwear on Demand availability, a product that’s not focused specifically on a brand, but rather the unmatched technology,” said Matt Hupperts, service, rental and demo manager, Evo. “Showcasing the Gore-Tex product technology that so many other brands use is beneficial from multiple touchpoints and opens up meaningful conversations with consumers about other products and brands which rely on legendary Gore-Tex product technology.”