St. Louis, MO – April 8th, 2020Dakota Grizzly, a leading men’s lifestyle and apparel brand, announces enhancements to its industry-leading revenue-sharing program for retailers. As retail shops are forced to suspend business in the wake of COVID-19 and consumers turn to online shopping, Dakota Grizzly is committed to their revenue-sharing program with Dakota Grizzly RSVP Online Retail Relief.

Originally launched in 2017, Dakota Grizzly’s RSVP revenue-sharing program was developed as a way to support independent retailers. The RSVP program identifies for every online sale shipped in North America, the qualifying retailers will share in the profit of the order sold. 

The company’s recently refreshed website will encourage its customers to contact their neighborhood retailers with an easy to use locator map. Here is a link to our retailer letter to see if there are safe shopping options to support their local businesses.

“Those first checks for 2017 weren’t big.” They were a small down payment on a big promise we made to our independent retailers, a promise to make their storefronts the center of our universe as we built Dakota Grizzly together. We could have never imagined the scenario playing out today,” said COO and Co-owner Rob Rosenblum. “Many of our retailers have built their businesses for decades and are multigenerational, just like Dakota Grizzly. Everything they’ve built is on the line during this crisis, and we get that. That is why we are reaching out to support them in any way we can.”

From day one, dakotagrizzly.com has included retailers in online revenue and that foundation has built a bond of trust allowing us to serve our customers in a mutually beneficial way. Our revenue sharing program will soon be refined to better reflect online sales in a retailers’ home zip code as part of the annual check disbursement from national online sales.

About Dakota Grizzly: Born of a 70-year lineage of St. Louis garment makers, Dakota Grizzly provides men with a discriminating eye for detail with garments that have a unique design signature. For shirts, pants and outerwear provide a sophisticated interpretation of classic design, visit 

Dakota Grizzly Contact: Beth Cochran, Cochran@whatsuppr.com, 406.579.7909