Big Agnes announced a new partnership with Bluebird Backcountry ski area located between Kremmling and Steamboat Springs, CO. Big Agnes will serve as the Official Insulated Jacket Sponsor of the ski area providing guides, educators and staff with its newly redesigned insulated jackets.
“Bluebird Backcountry is a totally unique ski area set right in our own backyard,” said Garett Mariano, marketing director, Big Agnes. “We’re thrilled to be able to provide jackets to their skilled instructors, guides, and patrollers, even the plow driver and the snow removal crew working in frigid pre-dawn conditions will be kept warm in our apparel.”
Bluebird Backcountry, which operated for an abbreviated test season in February/March 2020, now sits at Bear Mountain near Rabbit Ears Pass, 30 minutes from Big Agnes’ headquarters. The new location includes 1,200 inbound acres and is on the Continental Divide adjacent to a section of the Continental Divide Trail that Big Agnes adopted in 2018.
“We’re proud to have Big Agnes as our official insulated jacket partner this season,” said Erik Lambert, co-founder, Bluebird Backcountry. “Our staff has been so impressed with the warmth and quality of the products. It also helps that Big Agnes is right down the road so the jackets are designed and field-tested right here in northern Colorado.”
Big Agnes’ apparel collection incorporates recycled materials and RDS-certified DownTek water repellent down, offering jackets that are sustainable, durable and performance-oriented.
For more product information, go here.