Pacific Market International (PMI) appointed Dave McVicker as Stanley’s new vice president of sales and Tom Shores as western regional sales manager. The Stanley brand also named Mountain to Sea Marketing ‘Sales Agency of the Year’.

McVicker joins the Stanley team following over 30 years at Blue Bunny ice cream, where he was instrumental in growing the business into one of the top three brands in the nation. Shores most recently worked with Mountain Hardwear and will replace Jeff Greto who is retiring.

“Dave is an inspirational leader committed to personal and team development who has created exceptional sales training programs and a culture of continuous improvement. With a ton of energy, drive and a fresh perspective, we’re thrilled to have Dave join the Stanley team in Seattle,” stated Kelly Kraus, vice president of PMI’s Stanley brand. “And with the addition of the passion and experience of Tom as western regional sales manager, the U.S. sales team is firing on all cylinders. Throw in the hardest-working, incredibly talented and dedicated sales agencies servicing accounts across the country, and it’s easy to see how the brand continues to provide the best-in-class service.”

Representing the Stanley brand in the Southeast, Mountain to Sea Marketing shattered their annual goals. The team of seven individuals, led by Ron Frongillo, received this year’s Golden Stanley, an award that recognizes the sales agency that not only achieved and exceeded sales goals, but reached higher and further for their communities.