PickleRage signed a new deal with the private equity group GreenPeak Venture Partners to help the company open 200 new pickleball clubs in the U.S. over the next two years.
“We are beyond thrilled to partner with PickleRage as we work with them on achieving their 2029 vision of opening over 500 locations,” said Jared Feldman, managing principal at GreenPeak Venture Partners. “We couldn’t be more pleased with PickleRage’s progress thus far and are firmly committed to leveraging our resources to help them succeed.”
GreenPeak Venture Partners, which “has over $2 billion of assets under management (AUM),” is a private equity firm focused on expanding and developing small and middle-market companies in various sectors. The partnership with PickleRage gives PickleRage franchisees access to GreenPeak’s “institutional real estate knowledge of site selection, lease negotiation and construction management that will set them up for success as they embark on this next stage of outsized growth,” said GreenPeak.
PickleRage is focused on opening new indoor clubs in Ohio, Georgia, Illinois, Florida, Texas, North Carolina, and Tennessee.
PickleRage offers members year-round access to CushionX courts, the same used by professionals in the U.S. Open. The company also offers online reservation and check-in systems and video-enabled courts to help players record and improve their game. Through its leagues, tournaments, clinics, socials, and other player-focused events, it strongly emphasizes building a community-focused culture.
“This is an exciting milestone for PickleRage,” said David Smith, Chief Operating Officer at PickleRage. “As an avid pickleball player, I know that novices and pros alike will appreciate our state-of-the-art facilities. With GreenPeak’s support, we will be more equipped than ever to achieve our 2029 vision of opening 500+ clubs nationwide. We look forward to opening our clubs in new communities across the country as we begin this massive expansion effort.”
Image courtesy PickleRage
