SGB Outdoor

DAC Expanding Presence in North America in 2018

DAC, a  leader in the engineering and production of high performance aluminum tent poles based in Incheon, Korea, announced it will be expanding its sales, product development, and marketing operations in North America. Outdoor industry veterans Michael Glavin, Paul Svrcek and Tom Mendl have been brought in to lead the effort.

Earth Treks and Planet Granite Hire Robert Cohen As CEO

Earth Treks Climbing and Fitness and Planet Granite, which merged in November, appointed Robert Cohen as CEO. Cohen, the former vice president of global retail for Patagonia will be responsible for all aspects of the nine climbing, fitness and retail centers.

CES 2018: Sports Tech’s Highlights

Artificial intelligence, sensors embedded in apparel, the quantified self and gamification were some underlying themes across the sports and fitness-related products that landed at CES 2018. Black Box VR, Garmin, Peloton, Myant, L’Oreal and Sony were among the brands earning some hype.

Wigwam Selects Inside|Out Communications

Wigwam Mills Inc., the family owned maker of premium, made-in-the-USA socks since 1905, announced  that Colorado-based Inside|Out Communications will handle its global media and brand communications for the Peak 2 Pub, Rod & Rifle, Lifestyle/Classics and the all new Work Line categories.