SGB Outdoor

BikeFlights Announces Promotions

BikeFlights, a bicycle shipping service and supplier of bike boxes, has promoted two employees—Sparky Moir and Michael Potter—effective immediately.

Nike Style Store Opens In Seoul

Nike opened its first Nike Style store in the South Korean capital’s Hongdae neighborhood to “serve a distinct sport lifestyle audience through the lens of style, featuring gender-agnostic zones for fleece, tops, footwear, accessories, and other style-led collections.”

Heydude Gets A Brand Refresh

Footwear label Heydude has a “fully revamped brand identity to reach new and existing fans.” Crocs purchased the company for $2.5 billion last December and closed the deal in February 2022.