SGB Outdoor

Nite Ize Spins Off Tru Zip to Stand-Alone Brand

Nite Ize, manufacturer of the Tru Zip toothless, dustproof and waterproof zipper, announced that the product now operates as an independent brand. Nite Ize, the product inventor, will remain its sole distributor.

S&S Activewear Taps Industry Veteran to Lead Hard Goods Division

Eric Levin brings over 33 years of industry leadership to this role, having previously founded Jetline, a promotional products business that merged with Prime Line in 2015, which Alphabroder acquired and became the supplier’s hard goods division. Levin served as executive vice president of strategy and growth.

Ugg Take Two with Post Malone

The second film features the Ugg men’s Heritage Pull-On TrailGazer worn by Malone and a partnership to bring Feel House, the brand’s multi-sensory retail experience, to life in Los Angeles later this month.