Outdoor Gear Builders announced the appointment of Matt Godfrey as the organization’s executive director. OGB, based in Ashville, NC, has grown to over 75 members (retailers and vendors) in the outdoor industry in Western North Carolina.

“The OGB board is thrilled to have Matt at the helm as we continue to grow as an organization and solidify WNC as the outdoor industry hub of the East,” said Anna Rawlins, OGB board chair. “His history as a founding board member of the OGB, business development expertise and drive to support outdoor industry businesses are key assets that the board sees as essential in achieving its ambitious goals.”

Godfrey developed the Waypoint Accelerator, an outdoor entrepreneurship and innovation accelerator program for early-stage, outdoor-focused companies and will continue to manage that program in his new role. He will also spearhead the OGB’s involvement with the WNC: Made By Mountains brand initiative to build the outdoor community across the region.