OtterBox, known for its rugged smartphone cases, has expanded its offerings with the launch of its Venture line of premium rugged coolers, incorporating “superior cooling technology and trusted OtterBox durability,” said a company representative.
The design is certified bear-resistant, can hold ice for up to 14 days and has been drop tested for durability. A cutting board, dry storage tray and separators help organize and maximize the internal space, while the sidetable, cup holders and drybox clips extend use beyond the confines of the cooler.
“Being outdoors is about having fun, not worrying if you’re doing it the way the pros do or following a set of unwritten rules,” said OtterBox founder Curt Richardson. “The only requirements should be to be respectful and enjoy. I started OtterBox in 1998 as an outdoor brand, and we’re refocusing our efforts here in a big way. Our new coolers deliver on the OtterBox commitment to innovation, quality and our customers.”
Venture coolers are available in three sizes — Venture 25, Venture 45 and Venture 65 — and are designed and manufactured in the U.S. To complement its cooler launch, OtterBox also introduced the Elevation stainless steel tumbler line in 10, 20 and 64-ounce sizes. Venture coolers and Elevation tumblers will soon be available at otterbox.com, with Best Buy and BestBuy.com availability coming in early June.
Photo courtesy OtterBox
