Ed Hardy has signed NBA phenom Dwight Howard as an endorser. The outdoor ad campaign featuring Howard will launch during NBA All
Star Weekend in Dallas and will rollout across the county in the spring.
Howard was drafted in 2004 and continues to play for the Orlando Magic. He is a member of the Olympic Basketball Team winning the Gold in 2008. Howard also has a strong presence off the court, where he is known for his community service.
Dwight spent a day at the corporate offices in January shooting the first of his ad campaigns, and got a chance to see the newest additions to the line. “Im a fan of the designs, and I feel blessed to be provided this opportunity,” says Dwight.
