OnBoard Outfitters is launching its OnBoard Baby line at MAGICkids at the MAGIC Marketplace.
OnBoard Outfitters has created its OnBoard Baby line to give active parents the accessories they need for their toddlers to “Share the Ride.” Says Geneva Wasserman, President, OnBoard Outfitters. “No more flimsy, hard-to-clean fabrics. No more embarrassing duckies and bunnies. Just the most rugged, fashionable, and functional gear available.”
OnBoard Baby is introducing a full line of baby carriers and diaper bags incorporating its patent-pending performance and adventure-tested fabrics NeoClene and LuxClene for durable accessories that are easy to clean and easy on the eyes. All of Onboards products are mold-resistant and antimicrobial. OnBoard Babys patent-pending interconnecting system connects and coordinates its baby carrier, diaper bags and other accessories for hands-free carrying and functional style.
Among the offerings presented at MAGIC are the revolutionary NeoClene baby carrier and the Hip Square. The OnBoard Baby carrier, designed by neo-natal nurse and co-founder Jana Parkinson, “is amphibious by nature and attractive by design — allowing baby to share the ride from surf to turf. Uniquely suited for year-round use both in and out of the water, its the only true dual-purpose front-position baby carrier on the market. And more importantly, the only one parents will need.” Says Parkinson. The OnBoard Hip-Square is the reincarnation of the fanny pack retaining the function and convenience of the traditional fanny pack, while removing the dork factor. Says inventor and co-founder Lisa LaBelle, “Being a parent no longer means slowing down, it just means its time to share the ride.”
Beginning in January 2006, the OnBoard Baby accessory line will be available at high-end surf shops, specialty stores, better department stores and sporting goods retailers nationwide.
