The National Sporting Goods Association (NSGA) launched the Hockey Dealers Association (HDA) to create a platform for hockey retailers to share views and ideas. The association promises to offer information services, hockey-specific market research, a first-ever cost-of-doing-business benchmarking survey for hockey retailers, peer social networking, and a members-only website.
Said NSGA President & CEO Matt Carlson. “Our discussions with hundreds of hockey dealers gave us a clear message that an association devoted exclusively to hockey dealers was needed, and NSGA has the structure already in place to effectively manage such an association.”
