North Pole Engineering (NPE), a specialist in connected fitness and IoT technologies, announced the acquisition of Wahoo’s GEM product line. GEM is a Bluetooth and ANT+ OEM module built to integrate with fitness equipment like treadmills, stair climbers, rowers, exercise bikes and ellipticals for sharing exercise data with smart phones, tablets and leaderboard systems for group workouts.
North Pole Engineering will be acquiring the assets and intellectual property related to the GEM products from Wahoo, allowing it to support the needs of existing GEM customers and provide a foundation for future offerings focused on fitness and non-fitness applications.
“We have had a lot of success with our GEM over the past three years, but our consumer business has grown even faster due to the success of our Elemnt, Elemnt Bolt and KICKR bike trainers,” said Chip Hawkins, founder and CEO of Wahoo Fitness. “This divestiture will allow us to focus our resources and investments on products for our core cyclist, runner and triathlete customers.”
“We are excited to add the GEM product line to our portfolio and it aligns well with IoT product strategy,” said Rick Gibbs, president of North Pole Engineering. “We look forward to serving existing GEM customers with their product needs, as well as expanding the GEM capabilities to support other applications within and outside the fitness equipment industry.”