Nite Ize, manufacturer of the Tru Zip toothless, dustproof, and waterproof zipper, announced that the product is now operating as an independent brand. Nite Ize, the product inventor, will remain its sole distributor.
“It is so gratifying to see our dreams for Tru Zip realized,” said Rick Case, CEO and Founder of Nite Ize. After five years of continuous growth and over 20 esteemed partners and counting, we are thrilled to officially announce its establishment as its own brand.”
In a media release Nite Ize reported that the Tru Zip is “considered the first major innovation in the zipper industry in over a century, featuring the first sliding, dustproof, waterproof (rated IP67), airtight, leakproof, toothless, silent, self-healing complete zipper assembly on the market.”
Nite Ize introduced the zipper at the 2019 OR Snow Show in its RunOff Waterproof Bag Collection, where it won Best In Show, Best New Gear, and Gear of the Year. The product also won the 2021 ISPO TextTrends’ Best Product-Accessory and, that same year, honorable mention in TIME‘s Best Inventions.
Tru Zip waterproof closures are in use in various industries, including outdoor, watersports, apparel, medical, and food and drink markets. Specific products include CamelBak Fusion Hydration Reservoirs, Simms G4Z Fishing Waders, Patagonia Stealth Pack, HydroFlask Day Escape Coolers, and the Fishpond Thunderhead Submersible Pack Collection.
“TRU Zip’s waterproof zipper systems are essential to Fishpond’s submersible packs and bags,” Fishpond CEO Will Kurtz explained. “Their durability and performance enable us to deliver products that withstand the rugged conditions our customers face in some of the world’s most demanding environments.
Image courtesy Nite Ize
