Nikwax hired Revolution House Media for its strategic communications and public relations.
Rick Meade, president of Nikwax North America said, “I’ve witnessed Kate’s compelling work in the Outdoor space for more than seven years and am excited to see her brand storytelling applied to the deep commitment of Nikwax to high performance and low environmental impact. Nikwax solutions are more relevant than ever and we look forward to sharing our brand in a new way with Kate’s help.”
“Nikwax is a pioneer in creating environmentally safe and effective products that extend the life of our cherished outdoor gear. I'm honored to work with such an industry leader and look forward to creating a dynamic plan with the team as we continue to roll out new products and programs,” said Kate Ketschek, founder and principal of Revolution House Media.
Nikwax was founded in 1977 by Nick Brown, an avid hiker and traveler, who designed his own product, a waterproofing wax, to keep his leather mountain boots dry. Today, Nikwax is the trusted global leader in environmentally safe aftercare solutions. Nikwax products extend the performance life of technical clothing, footwear and equipment. The company is ISO 9001 and 14001 certified and is the only major aftercare line to have never used aerosols or fluorocarbons. Nikwax solutions are distributed to 50 countries.
