Nike is partnering with the University Interscholastic League in Texas to be the official brand of choice for uniforms, apparel, and footwear for the state. This marks the first time Nike has partnered with a statewide organization for uniforms, apparel and footwear at the high school level.
The relationship starts in December.
Kim Rogers, chief of staff at UIL, said the contract doesn't require schools to use Nike products, but does offer discounts on uniforms, apparel and footwear. The UIL has about 1,300 member schools.
Rogers says the contract was put out for public bid several months ago.
“Serving high school programs is core to our brand,” said Rosemary St. Clair, General Manger for Nike Team Business. “We are thrilled to partner with the UIL in an effort to provide products to the schools and their communities.”
“We are extremely pleased to partner with Nike and to bring greater innovation and resources to the schools of Texas.” said Dr. Charles Breithaupt, Executive Director of the UIL. “This partnership is a reflection of the desire of the UIL to bring new opportunities to students statewide.”
This partnership will bring new opportunities and resources to Texas high school athletic, academic and music programs. As part of the agreement, UIL member schools will receive special pricing on Nike apparel and uniforms.
Nike provides innovation and technology to the best athletes and programs around the world, including the University of Texas. The company wants to bring that same innovation and technology to every high school athlete in the state.
The UIL is the largest interscholastic organization in the nation.