Nike Gets Airy With Comme Des Garçons

Nike debuted a high-fashion collaboration with Comme des Garçons during the CDG Paris SP17 runway show.

The collection was outfitted with the Nike VaporMax for Comme des Garçons sneakers, which combine designer Rei Kawakubo’s idiosyncratic modernism with Nike’s “expression of Air,”— the focus for its VaporMax technology.

“Whereas previous Air units had to be insulated by a secondary rubber layer for protection, new technologies allow the incorporation of the Air and exterior layer into one holistic, standalone Nike VaporMax Air unit. The new innovation thus enables designers to create a powerful visual appearance of walking on air,” the company said.

The collaborative footwear will be released to consumers in early 2017.

Photo courtesy Nike Inc.