New Era Cap, LLC and Adidas entered a new partnership to provide official on-field caps for three of the top U.S. college baseball teams —Texas A&M Aggies, Arizona State Sun Devils and the University of Miami Hurricanes.
Athletes for the three NCAA teams will wear New Era’s iconic 59Fifty fitted caps, with each design featuring the teams’ logo on the front of the crown and the New Era flag on the side.
“By combining Adidas’ high-performance apparel expertise and New Era’s iconic cap silhouettes, this partnership will elevate the player’s on-field experience,” said Steve Gallo, general manager of North America, New Era Cap, LLC. “It’s setting new standards for performance, fan engagement and sports culture — lifting the game of college baseball both on and off the field.”
New Era has designed both home and away caps for each team. The deal also calls for New Era to drop new cap designs at select moments in the season.
“New Era’s deep roots in baseball made this partnership a natural fit,” said John Miller, president of Adidas North America. “We’re linking two iconic brands in sport and creating something special for NCAA baseball.”
The collaboration launches on-field for athletes in April, with the option to wear either New Era’s 59Fifty or the low-profile 59Fifty.
Image courtesy New Era Cap LLC
