New Balance entered a multi-year agreement with USA Lacrosse to be the Official Apparel Provider of the National Team Development Program (NTDP). The deal runs through the end of 2024, with NTDP athletes outfitted in New Balance apparel for training and competitions. New Balance will also produce co-branded merchandise for sale.
“As part of our continued growth in the lacrosse category, we’re excited to partner with USA Lacrosse,” said Doug Liberta, general manager of Team Sports at New Balance. “The USA Select teams are the pinnacle of the National Team Development Program. We value the opportunity to pair our brand with these elite athletes who represent the future of USA Lacrosse.”
“USA Lacrosse is thrilled to partner with New Balance to outfit our National Team Development Program athletes,” said Amy Markwort, manager of the NTDP for USA Lacrosse. “When our athletes feel their best, they play their best. Together, we can compete at the highest level and provide some of the best U16 and U18 lacrosse players in the country with a best-in-class experience.”
The NTDP launched in 2019 and reported it annually sees “over 1,500 of the nation’s top high school boys’ and girls’ lacrosse players participate.” A three-phased program consists of regional tryouts, a national combine and culminates with international competition for the players named to the USA Select U16 and U18 teams.
The program, designed as a pipeline to help develop players for future U.S. national teams, saw 42 players recently named to the 2024 U.S. Women’s U20 Training Team, 31 of whom participated in the NTDP.
Earlier this summer, USA Lacrosse named 88 players to this year’s USA Select U16 and U18 boys’ and girls’ teams that will compete during the USA Lacrosse Fall Classic in Sparks, MD, from October 13-15. The players were selected following a pair of national combines that featured nearly 300 of the top lacrosse players in the country. The USA Select teams will compete against international competition from the Haudenosaunee Nation and Ontario during the Fall Classic.