NBS (Nations Best Sports) awarded Atomic USA as the recipient of its 2011 Winter Sports Vendor of the year. 

Atomic was selected for this award due to their long standing support of the NBS members, and for their continued product innovation.  Mike Adams, general manager for Atomic USA accepted the award presented by Jim Chandley (L), President of NBS. 

“Atomic has always been a leader in winter sports.  Their heritage and continued commitment to the industry speaks for itself.  Over the last few years they've really turned the corner in offering snow sports retailers some great tools to succeed, with the products to back it up.  NBS is pleased to present our Winter Sports Vendor of the year award to Atomic,” said Chandley.