Naboso, the maker of recovery products, announced the addition of Brian Roberts as director of sales.
Roberts brings over 25 years of experience in running specialty, retail ownership, sports sales, and marketing. Most recently, he was the national sales manager at Altra Running where he oversaw sales strategy for footwear and apparel. Roberts also recently built and led the wholesale rep team for Excel Outdoors line of hydration products, Ultimate Direction.
“I spent the early days at Altra convincing run store owners that Altra was a better solution for runners than traditional shoe brands,” Roberts explained. “The early adopters of Altra are now being rewarded. I identified this as a similar challenge and opportunity with Naboso in that it is a disruptive brand that we know for certain helps people feel better, perform better and recover faster. I really enjoy introducing people to something that is unlike anything they have seen before.”
Dr. Emily Splichal, podiatrist, human movement specialist and founder Naboso said, “We are inspired to welcome Brian to the team because he truly understands the value our products and education can bring to customers, and he has a successful track record of introducing non-traditional ways of thinking to run, footwear and sports specialty. We look forward to further accelerating our growth with Brian’s knowledge, experience and energy.”
Photo courtesy Brian Roberts
