Muscle Up Marketing, a full-service marketing firm specializing in serving the health and fitness industry, announced its partnership with ABC Financial, the leading software and payment processing provider to the health and fitness industry. Muscle Up Marketing becomes ABC Financial’s first platinum marketing partner.
“We couldn’t be more excited about partnering with such a great organization like ABC Financial,” said Jon Butts, Founder and President of Muscle Up Marketing. “This amazing partnership, alongside a new data warehouse we recently completed, will undoubtedly unlock tremendous value for our clients and bring fitness marketing into a new age.”
ABC’s gym software and payment processing services have helped over 7,000 health club owners and fitness club management teams for over 30 years.
“The addition of Muscle Up Marketing to our Vendor Partner Program is a significant benefit to our clients,” says Kelly Card, SVP of Partner Relations for ABC Financial. “They have a tremendous understanding of how to take fitness marketing campaigns to an elevated level, maximizing our client’s marketing dollars. Their robust offering and data-driven solutions, combined with a robust product pipeline, should help them continue to deliver superior results for many years to come.”
Muscle Up Marketing’s strong emphasis on data and analytics ensures the highest possible response rates on both digital and print campaigns. Not only is extensive research done on the member base and competition for all clients before a campaign launches, but past learnings and best practices are also applied from the 18,000+ fitness campaigns they have completed over the years. Muscle Up Marketing’s combination of service, meaningful data insights, vast industry experience, and robust digital and print offerings make creating effective marketing campaigns easier than ever.
