MedjetAssist, an emergency medical evacuation and repatriation membership program, has chosen Hunter Outdoor Communications to be its public relations agency of record for the outdoor, hunting and fishing markets. HOC, a public relations agency specializing in the outdoor, marine and hunting industries, is headquartered in San Antonio, TX, and it has an East Coast office in Richmond, VA. The appointment is effective September 1.
The public relations program will encompass the development and implementation of an aggressive communications program focusing on the company’s unique air medical transportation membership program and how it applies to the outdoor, fishing and hunting industries.
“We are very excited to be actively addressing the outdoor markets, as they are very important to us. We believe that HOC is the perfect company to bring Medjet and its membership services the recognition that it needs in these areas,” said Roy Berger, president and CEO, Medjet. “The team at Hunter Outdoor Communications has the experience and contacts necessary to make things happen very quickly. We have some big announcements coming that are very exciting for us. We are relying on them to get the word out.”
HOC will be working in conjunction with Medjet’s New York City based travel and tourism marketing and public relations agency, Geoffrey Weill & Associates, to expand into the outdoor markets.
