Marin Mountain Bikes, Inc. hired bike industry veteran Michael DeLano as an inside sales specialist to support dealers and outside reps in the East Coast and Eastern Midwest regions. He comes to Marin after a long career working for companies, including GT/Riteway, Giant Bicycles, and being a bike retail store owner.
DeLano will continue to own and operate Campus WheelWorks in Buffalo, NY, a shop he founded in 1996.
“Over my career, I’ve had the privilege of building some incredibly strong inside sales teams,” shared John Georger, VP of sales at Marin Mountain Bikes, Inc. “The best candidates, in my experience, are those with a background in bicycle retail, warranty/customer service, inside sales, and/or outside sales. In this case, we hit the jackpot since Michael has spent time in all of those areas. When you add his time as a bike shop owner, you will find that Michael is uniquely qualified to help our dealers in any circumstance as we grow our business together.”
DeLano commented, “Returning to the wholesale end of the bike business is like coming home. Marin has been great in welcoming me, and it will be great working with new and old friends I had previously met during my career.”
In closing, Georger said, “When we add in the experience of our current Lead Inside Sales Specialist Cindy Lacotta, a former Outside Sales Rep and retail store manager, I firmly believe we have two of the very best people in place to help our retailers grow with Marin. They truly understand the challenges that dealers face, as well as the opportunities to help grow sales.
Image courtesy Marin Mountain Bikes
