MacGregor Golf Company named Robert Johnson as vice president of marketing, North America.
Robert Johnson joins MacGregor with broad marketing experience having worked with brands such as Microsoft, IBM, adidas and American Express. For the past 4 years, Robert was the Director of Marketing for Taylor-Made-adidas Golf (TMAG). During his tenure at TMAG, Rob was responsible for overseeing strategic and regional execution of all U.S. Marketing departments: Advertising, Public Relations, E-Marketing, Events, Partnerships & Promotions, Retail Marketing and In-Store/POS materials. Robert also worked in the golf industry with Never Compromise Putters as Director of Marketing from 1999-2000.
“We couldn't be happier to have someone as talented as Rob on our team during such an exciting period of growth for MacGregor Golf in the U.S. market,” said Reid Gorman, President of MacGregor Golf. “The timing is perfect to add someone of Rob's caliber to our senior management team. We have many innovative products with 1st-to-market technologies to introduce in 2007. The key to leveraging such market opportunities is all about execution and we are confident that Rob will add significant value on that front.”
