Canadian apparel brand Levelwear announced that 40-year industry veteran Bob Else has accepted their vacant position of national sales manager – Golf and Corporate Sales.
Else joins Levelwear with a significant wealth of experience and relationships that span from coast to coast. His career commenced in 1979 as a customer service rep with Sportsline International. In 1984, he made the move to sales opening his own agency representing Mizuno Golf and Sports as well as La Mode Apparel. Over the next 35 years, he held various leadership and sales management roles including; director of sales for Taylor Made/Adidas Golf, sales representative for Acushnet Brands and most recently had relaunched his own agency handling a number of brands including Levelwear in Ontario. His vast experience and leadership will be instrumental in continuing the rapid growth of the Levelwear brand in golf.
“We are extremely excited to add a consummate professional like Bob to our management team. Bob comes to us with an extraordinary wealth of experience and an unrivaled pedigree within the golf industry and we are confident he is going to have an immediate and lasting impact on our golf business,” said Kevin Goldscheitter, global VP of sales.
Levelwear has established business verticals in licensed and team sports, golf apparel, and men’s and women’s lifestyle wear. Within golf, the company holds partnership agreements with; The PGA Tour, Golf Canada, The RBC Canadian Open, the CP Women’s Open, the PGA of America, The Rocket Mortgage Classic, The Houston Open and can be found in 81 of the Top 100 golf courses. In Pro-Sports, licensing partnerships have been forged with some of the top global brands, including the NHL and NHLPA, NBA, CFL, 140 US Colleges, and various soccer properties (Bayern Munich, Paris St. Germain, Juventus, Celtics, Liverpool, Manchester City, Tottenham, etc.) globally.
