Leki, the manufacturer of skiing, trekking and trail running poles, hired Specialty Sports Reps (SSR) to cover the Great Lakes trekking and outdoor retail territory (Michigan, Ohio, Indiana, and Kentucky), effective immediately. In addition to Leki, SSR also reps Osprey, Astral, LL Bean, Hydroflask, and Grayl.
Daniel Miller, owner and principal rep for SSR based out of Lexington, KY, is an outdoor enthusiast. In 2007, he began working in the outdoor industry as a buyer and manager at GOA retailer J&H Lanmark. He then moved to SSR as a sales rep for Kentucky, Indiana and Southern/Central Ohio in 2013 and assumed ownership a few years later.
A native of Southeastern Michigan, Joe Giordano is the service rep for accounts in Michigan, northern Indiana and northern Ohio. He has 26 years of experience in the outdoor industry as a key account manager at Osprey and a buyer at Mast General Store.
“Both veterans of the outdoor industry, Daniel and Joe bring a rich collection of skills and experiences to the Great Lakes territory,” said Chris O’Donaghue, sales director for Leki USA. “SSR is passionate about specialty retail and brings practical experience from the perspectives of buyers, reps, and vendors. We are excited to welcome them to the LEKI family.”
SSR replaces Mike Donnelly and Karen Strough, who have covered the Great Lakes territory for Leki for many years. “We want to thank Karen and Mike for their time and service to Leki and wish them the best in their future endeavors,” said O’Donaghue.
Image courtesy Leki
