Leatt Corporation has partnered with ZyroFisher in an exclusive distribution partnership in the UK & Ireland.

ZyroFisher is the UK home to many of the top brands in the cycling market, including Canelbak, Bell & Giro, Cateye, Blackburn, Continental, Huffy, Look, RockShox, SRAM, Time, Zipp and many others.

“We are excited to partner with Leatt and distribute their outstanding products to the UK and Ireland,” commented Nadine Thompson, CCO, ZyroFisher. This collaboration aligns with our mission to provide retailers and consumers with the best cycling products available. Leatt’s commitment to safety and innovation is unparalleled, and we are proud to represent Leatt in the UK cycling market.”

The South Africa-based developer and manufacturer of protective gear for the active sports market alluded to coming change in the UK during its second quarter earnings call, indicating that sales to its global distributors decreased by 33 percent for the quarter. Leatt said at the time its distributors continued to manage industry-wide stocking dynamics, current ordering patterns and the addition of some very exciting new distributor partnerships in the United Kingdom, Europe, and emerging markets are a highlight that they believed will filter through to our results over the next several quarters.”

International sales decreased to $6.34 million for the period while U.S. sales U.S. sales increased to $3.73 million.

Leatt will be available in the UK and Ireland from Spring ’25 with pre orders being taken from November ’24 and is expected to provide a larger portfolio of mountain bike oriented protective products.

“Our new MTB portfolio of bicycle components, including handlebars, grips and ultra-light stems and pedals, are all more examples of Leatt innovation, design, and technical expertise,” said company Founder and Chairman Dr. Christoper Leatt on the Q2 call, underscoring the opportunity.

Specific to the ZyroFisher deal, Leatt CEO Sean Macdonald offered, “We are absolutely delighted to join forces with ZyroFisher, a bicycle PAC specialist, with a great brand and personality fit for Leatt. We are looking forward to continuing our expansion in the UK bicycle market with a strong, experienced and ambitious partner that has the ability to distribute our growing line up of innovative products to a wide community of riders.”