L.L. Bean is seeing back orders build as it grapples with challenges securing product amid the ongoing port congestion and other supply chain challenges, CEO Stephen Smith told WCVB-TV.
The retailer is encouraging consumers to order early rather than later to avoid out-of-stocks.
“We feel great about our stock levels; however, we know we’re going to be running out, and we’re not sure exactly when things are coming in. So, having a backup plan for alternate items is really critically important,” said Smith.
L.L. Bean has also seen record outdoor activity during the pandemic result in “demand skyrocketing,” according to the report.
Photo courtesy L.L. Bean
