Krimson Klover announced it promoted Victoire Dumont to the newly created vice president of sales position. Dumont has been with the company for three years, previously as director of sales. Dumont joined Krimson Klover from the New York fashion industry in December 2019.
A key strategy said Krimson Klover for continued growth includes expanding its spring business into multiple sports, making it a four-season brand. Additional strategies include a deepening and refining of its regional agent network, the addition of a worldwide distribution network and emphasizing its brand story and positioning.
“We have an incredible team of U.S. and Canadian agents and two great European partnerships. We have worked hard to build that network and are now perfectly poised to significantly scale the brand through those channels and partners. With all four seasons and all four layers in summer and winter, and with the added benefit of colorful merchandising and our accessory program, there are many stories we can tell and share with our retail partners,” Dumont said.
Photo courtesy Krimson Klover
