Krimson Klover, the Colorado-based company known for women’s outdoor, ski and lifestyle apparel, hired Luisa Harkins as its director of sales at its new Boulder headquarters. In addition to Harkins, Krimson Klover has added four new sales representatives in the U.S. to meet new distribution demands and growth plans.
Harkins is tasked with regional and national sales strategies, dealer outreach programs and a company repositioning brand project.
“We are thrilled to welcome Luisa to the Krimson Klover team. With her wealth of knowledge and experience, Luisa has already proven to be a valuable asset and perfect fit for our growing brand. We have lofty goals for 2017, and I have no doubt she will be instrumental in our attaining them,” said Rhonda Swenson, founder and creative director, Krimson Klover.
Harkins comes to Krimson Klover sales, product development and marketing experience from Royal Robbins, Carve Designs, Tentree and Cloudveil.
Originally from England, Harkins has been living in Colorado for the past 14 years.
Krimson Klover’s four new territory hires are Cynthia Kelly and Natasha Ruiz in the Southeast, Kristin Fanberg in California and the Southwest, Cheryl Sternberg in the South-Central region and Annie DeWaters covering ski and outdoor in the Northeast.
Photo courtesy Krimson Klover