The Vail Recreation District (VRD) announced Keen as the new title sponsor of the 2011 Vail Kids Adventure Race, Vail’s premier race for children ages six to 12 that features mountain biking, hiking, ziplines, archery, a Tarzan rope, Slope-n-Slide, tubing and more.

The first inaugural Vail Kids Adventure Race took place last summer and is scheduled to return Aug. 13, where 100 teams of two will experience the thrill of adventure racing on Vail Mountain and in Vail Village.

According to race organizer Beth Pappas with the VRD, with Keen joining as the title sponsor, the race will only gain more recognition as the best outdoor adventure race for children in the country.

“Keen is the leader in designing footwear and apparel that enhances outdoor adventures for children and adults alike,” said Pappas. “Their focus on community and the environment is a perfect fit with the principles the Vail Kids Adventure Race is based on.”